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      Body-Mapped Hybrid Insulation | Odin Lifaloft Down Hybrid Insulator

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      The Ocean Race and Helly Hansen Gear up for 2022-2023

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      American Magic’s Art of Flight

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    Body-Mapped Hybrid Insulation | Odin Lifaloft Down Hybrid Insulator

    Introducing the Odin Lifaloft Down Hybrid Insulator. With a hybrid construction of natural Allied Down® and LIFALOFT™ 80g insulation, the…
    Sailing
    Blog

    The Ocean Race and Helly Hansen Gear up for 2022-2023

    After years of partnering with some of The Ocean Race’s most competitive teams, Helly Hansen will now be the Official…
    Sailing
    Blog

    American Magic’s Art of Flight

    A group of white pelicans glide gracefully through the air above calm waters at Pensacola Bay. They’ve found their winter…
    Outdoor
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    Kaylin’s Guide to Ski Trip Packing

    “It’s time to make plans again… Intelligently, methodically, safely, and enthusiastically.”   We have missed skiing. We know you have…
    Skiing
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    How Do You Find Your Further?

    Everybody has a further. An ambition yet to be achieved. Challenges to be overcome. Places that feel out of reach.…
    Skiing
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    How to Clean and Waterproof a Ski Jacket

    A jacket that is clean, is a jacket that performs.   QUICK INTRODUCTION Technical ski jackets are the standard in…
    Skiing
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    How to Wash Base Layers: 4 Easy Steps

    A LITTLE CARE GOES A LONG WAY IN MAINTAINING THE PERFORMANCE LEVEL AND EXTENDING THE LIFE OF YOUR BASE LAYERS.…
    Sailing
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    The Arctic Ocean Parka | Developed for Cold Weather Sailing

    Winter in the North Sea is cold. Arctic sailing isn’t for the faint of heart. But for those who brave…
    Outdoor
    Blog

    Arctic Patrol Modular Parka – Developed together with Scientists Working in Extreme Conditions

    Svalbard has been called a living laboratory. Strategically located at the entrance to the Arctic Ocean, the archipelago is filled…
    Skiing
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    Trust takes you further | Madison Rose Ostergren

    In August, we called professional skier Madison Rose Ostergren in Salt Lake City and asked if she wanted to write…
    Skiing
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    Trust takes you further | Cooper Bathgate

    Skiing is fun!  That pretty much sums up this piece in 3 words. And let’s be honest: Cooper Bathgate wouldn’t…
    Skiing
    Blog

    Trust takes you further | Øystein Aasheim

    Saturday, April 13th, 2019. Lemonsjøen, in the heart of Norway. The sun is shining, the music is loud, the crowd…
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