Odin Collection

Helly Hansen’s Odin Collection Combines Premium Fabrics with Fast and Light Construction 

OSLO, Norway (Spring/Summer 2014) — Helly Hansen is dedicated to providing outdoor enthusiasts with outerwear that gives them the confidence to explore farther than before.

Helly Hansen looked to Scandinavia’s kaleidoscope of colors—its turquoise waters and its burnt orange summer sun—and the culture’s history of gorgeous, streamlined designs to create the Spring/Summer 2014 Odin collection.

In the new collection, Helly Hansen in collaboration with Mountain Madness, its professional mountaineering outfitter partner, offers its lightest, waterproof outerwear and its most ergonomic and durable apparel for outdoor adventures. The collection features two brand-new men’s and women’s lightweight, essential backcountry jackets: the Odin Moon Light Jacket and Loke Jacket.

These two jackets are waterproof, windproof, and breathableand are practical for a variety of weather conditions. Each features a front storm flap to keep out wind and rain, as well as vents to prevent overheating. The jackets are fully adjustable, allowing you to customize the fit of your cuffs, hood, and waist to your liking.
 

Odin Moon Light Jacket and W Odin Moon Light Jacket:

  • Helly Tech® Performance
  • Waterproof, windproof, and breathable
  • 2.5 ply fabric construction
  • Fully seam sealed
  • Durable Water Repellency (DWR)
  • 3/4th length regular fit
  • YKK Aquaguard water-resistant zippers
  • Fully adjustable hood
  • Bottom hem elastic adjustment cord
  • Mechanical pit ventilation
  • VELCRO® cuff adjustment
  • Bluesign approved fabric 


Loke Jacket and W Loke Jacket Features 

  • Helly Tech® Performance
  • Waterproof, windproof, and breathable
  • 2.5 ply fabric construction
  • Fully seam sealed
  • Durable Water Repellency (DWR)
  • Fully adjustable bottom hem elastic cord
  • Long pit zip vents
  • VELCRO® cuff adjustment
  • Bluesign approved fabric 


ABOUT HELLY HANSEN

Founded in Moss, Norway, in 1877, Helly Hansen continues to protect and enable professionals making their living on oceans and mountains around the world. Their apparel, developed through a blend of Scandinavian design and insights drawn from living in some of the harshest environments on earth, helps provide the confidence professionals need to step out into the elements and complete their jobs. The company invented the first supple, waterproof fabrics more than 130 years ago, created the first fleece fabrics in the 1960s and introduced the first technical base layers made with LIFA® Stay Dry Technology in the 1970s. Today, Helly Hansen is the official uniform partner for more than 60 ski resorts and mountain guiding operations and has outfitted more than 33,000 mountain professionals. The brand's outerwear, base layers, sportswear and footwear for winter, outdoor and water sports are sold in more than 40 countries. To learn more about Helly Hansen's latest collections, visit www.hellyhansen.com 

 

About Helly Hansen

Founded in Moss, Norway, in 1877, Helly Hansen continues to protect and enable professionals making their living on oceans and mountains around the world. Their apparel, developed through a blend of Scandinavian design and insights drawn from living in some of the harshest environments on earth, helps provide the confidence professionals need to step out into the elements and complete their jobs. The company invented the first supple, waterproof fabrics more than 130 years ago, created the first fleece fabrics in the 1960s and introduced the first technical base layers made with LIFA® Stay Dry Technology in the 1970s. Today, Helly Hansen is the official uniform partner for more than 60 ski resorts and mountain guiding operations and has outfitted more than 33,000 mountain professionals. The brand's outerwear, base layers, sportswear and footwear for winter, outdoor and water sports are sold in more than 40 countries. To learn more about Helly Hansen's latest collections, visit www.hellyhansen.com.